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Chinese Ambassador Lin Songtian: Hisense SA Investment Project Is A Great Example of China-Africa Win-Win Cooperation for Common Development

On 16 May, H.E. Ambassador Lin Songtian of China to South Africa accompanied Mr. Rasool Ebrahim, ANC election campaign leader in Western Cape and former Premier of Western Cape, for a site visit at the Hisense SA household appliance factory in Atlantis, Cape Town. At the end of the visit, Ambassador Lin and Mr. Ebrahim also exchanged with media journalists and received interviews with CGTN. Journalists from Bush Radio, ANA, Cape Times, Cape Argus, and Xinhua News Agency covered the visit.

During the visit, the group visited the assembly lines of fridges and televisions, and was briefed about the company’s operation management, product sale, localization rate, and corporate social responsibility, particularly the company’s contribution to the local social and economic development.

Amb. Lin said, the successful investment cooperation project of Hisense SA is an important achievement of China-SA comprehensive strategic partnership and the friendly relations between the Chinese and the South African people. This achievement is attributable to South Africa’s sound investment environment and the strong support of the government and people of South Africa. This project has brought tangible benefits to the South African people. With only 35 Chinese employees, the factory creates over 2700 local jobs, and generates large sums of taxation revenue and foreign exchange reserve for the South African government. The products are also enjoying tremendous market popularity with strong growth momentum. The factory’s modern assembly lines, pleasant working environment, and harmonious investor labour relations epitomizes the mutually beneficial and win-win nature of China-Africa cooperation, and is a great example of China-Africa mutually beneficial cooperation. It is hoped that media journalists will play their own roles in sending the message to the world the truth about China’s investment and practical cooperation with Africa.

Amb. Lin said, China highly appreciates the plan of President Cyril Ramaphosa to develop economy, attract investment, create jobs, and improve people’s livelihood. China has for nine years remained South Africa’s largest trading partner, and is among SA’s most important source of foreign investment and tourism. China is willing to comprehensively deepen friendly and mutually beneficial cooperation with SA across the board, and to intensify its support for SA to become the locomotive for Africa’s industrialization and a production base for Africa’s modernization drive. China is ready to be the most important partner of the South African government in its pursuit of economic and social transformation. China is willing to encourage more quality companies like Hisense to invest in South Africa, so as to continue to strengthen the economic and social foundation of China-SA comprehensive strategic partnership.

Mr. Ebrahim expressed high appreciation for China-SA relations and the tremendous success of Hisense SA investment project. Mr. Ebrahim said, it is a great opportunity to see with one’s own eyes the efforts of the Chinese company Hisense in offering skill training and know-how transfer to the South African communities. The company has a localization of 98%, and enjoys harmonious investor labour relations, and beautiful production environment. The project is an excellent and highly impressive showcase of China-SA mutually beneficial cooperation. I have personally involved in the Hisense project over ten years ago when I was the Premier for Western Cape, and today I feel very happy and proud to see that it has achieved such great success.

Hisense entered South Africa in 1996 and has become a household brand across the country. The company today ranks first in the market share of televisions and second in fridges in South Africa. The company is currently planning for further investment in the country.

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